Our dedicated team of industry professionals has significant experience in all areas of the marketing mix including:
The integration of the QPAC Marketing unit with our dedicated ticketing provider, QTIX, provides access to an active database of more than 200,000 patrons covering all genres of live performance.
The services outlined within this section are not exhaustive and our creative marketers will work with you to deliver innovative and cost effective campaigns above and beyond these items.
The best strategies come from a strong understanding of the local market. At QPAC, we strive to develop integrated marketing campaigns for our clients with unique strategies tailored to the product. We have developed an in depth understanding of the Queensland market through our analysis of patrons and their purchasing patterns over the past 10 years.
Your Marketing Project Lead will work with you to develop a clear strategy, key selling messages and an integrated campaign plan.
QPAC Marketing campaigns include a range of services, which are outlined in the following sections.
For projects that utilise two or more of the QPAC Marketing Team’s services, an Account Manager will be allocated to your campaign.
For projects that utilise only one area of QPAC’s Marketing Services, the team leader will be the main contact.
Find our more about marketing opportunities and specification: